Courtesy of Girl Scouts of the Sierra Nevada · 2 min read
MINDEN, Nev. — Today, National S’mores Day, Girl Scouts of the USA announced that its popular Girl Scout S’mores will return as part of the 2018 Girl Scout Cookie season lineup.
With its debut last season, the Girl Scout S’mores became the most popular flavor to launch in the 100 years of Girl Scouts selling cookies.
Girl Scouts of the Sierra Nevada (GSSN) will for the first time offer one of the two varieties of Girl Scout S’mores, which joins classics like Thin Mints®, Caramel deLites®, and Shortbread. This means consumers in the Sierra Nevada area will for the first time be able to get their hands on the delicious cookies, while powering unique and amazing experiences for girls with each and every cookie purchase.
“Our awesome new S’mores cookie brings a delicious, and less messy, way for our customers to support girls and the experiences that help them develop life-changing financial literacy and leadership skills through the Girl Scout cookie program,” GSSN CEO Pam Czyz said.
GSSN will offer a crunchy graham sandwich cookie with creamy chocolate and marshmallowy filling and embossed with designs honoring the Girl Scouts’ outdoor badges. This clever take on the time-honored campfire treat was developed in response to consumer trends. It is free of artificial colors, preservatives, and partially hydrogenated oils.
The tradition of making and enjoying s’mores in the outdoors was popularized by Girl Scouts as early as the 1920s; it portrays Girl Scouts’ longstanding commitment to all the outdoors has to offer girls. As reported in the Girl Scout Research Institute’s More Than S’mores, there’s a positive correlation between outdoor experiences and girls’ understanding of their leadership potential.
And Girl Scouts in our area are able to do incredible things thanks to their cookie earnings. Each and every purchase of Girl Scout Cookies—100 percent of the net revenue of which stays local—is an investment in girls and their leadership capabilities, both now and in the future.
To learn more about Girl Scout S’mores and the Girl Scout Cookie Program®, and to find out when Girl Scouts will be selling cookies near you, visit www.girlscoutcookies.org.
We’re the Girl Scouts of the Sierra Nevada. We are 4,500 girls and 2,000 adult volunteers strong in northern Nevada and northeastern California, and we believe every girl can change the world. We are building girls of courage, confidence and character who make the world a better place by helping them discover their inner strength, passions, and talents. With incredible programs and great friends, there’s a chance for every girl to do something amazing. To volunteer, reconnect, donate or join, visit www.gssn.org.